{"id":232,"date":"2023-09-03T13:05:51","date_gmt":"2023-09-03T10:05:51","guid":{"rendered":"https:\/\/pm80lvl.com\/?p=232"},"modified":"2023-11-16T16:40:00","modified_gmt":"2023-11-16T13:40:00","slug":"zapusk-proekta-did-you-know-v-ramkah-kontent-strategii-brenda","status":"publish","type":"post","link":"https:\/\/pm80lvl.com\/ru\/zapusk-proekta-did-you-know-v-ramkah-kontent-strategii-brenda\/","title":{"rendered":"\u0417\u0430\u043f\u0443\u0441\u043a \u043f\u0440\u043e\u0435\u043a\u0442\u0430 “Did You Know” \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043a\u043e\u043d\u0442\u0435\u043d\u0442-\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0431\u0440\u0435\u043d\u0434\u0430"},"content":{"rendered":"

As a result of the project, we publish 30 videos per month on YouTube, Instagram, and Facebook, which will help increase views, subscribers, and website visits. <\/p>\n


\n<\/span>For example \u2192<\/span><\/a><\/p>\n

Project participants<\/b><\/h1>\n

– Videomaker – production<\/span><\/p>\n

– Copywriter – text generation, proofreading<\/span><\/p>\n

– SMM-manager – publication planning<\/span><\/p>\n

 <\/p>\n

General Project Folder\u00a0<\/span><\/a><\/p>\n

ContentPlan\u00a0<\/span><\/a><\/p>\n

 <\/p>\n

WORKFLOW<\/b><\/h1>\n

Step one – trends<\/b>
\n<\/b>
\n<\/b>responsible: <\/span>SEO-expert<\/b>
\n<\/span>estimate: <\/span>1h for month<\/i><\/b><\/h2>\n

 <\/p>\n

creates a monthly list of cars according to demand trends. The finalized list of cars in YMM format is saved in a shared document. Afterward, the task is passed on to Kevin Breaux.<\/span><\/p>\n

 <\/p>\n

    \n
  1. Ford F350 Super<\/span><\/li>\n
  2. Chevrolet Equinox lt\u00a0<\/span><\/li>\n
  3. Hyundai Elantra SE<\/span><\/li>\n
  4. Dodge Grand Cara<\/span><\/li>\n
  5. Toyota COROLLA L<\/span><\/li>\n
  6. TOYOTA TACOMA DOU<\/span><\/li>\n
  7. Chevrolet CORVETTE<\/span><\/li>\n
  8. Toyota Highlander<\/span><\/li>\n
  9. Toyota Camry L<\/span><\/li>\n
  10. Nissan Pathfinder\u00a0<\/span><\/li>\n
  11. Chevrolet Cruze<\/span><\/li>\n
  12. Honda Civic Ex\u00a0<\/span><\/li>\n
  13. Honda Accord Ex<\/span><\/li>\n
  14. Ford Escape Se<\/span><\/li>\n
  15. Ram 1500 S<\/span><\/li>\n
  16. Nissan Versa S<\/span><\/li>\n
  17. Toyota 4Runner Sr Total<\/span><\/li>\n<\/ol>\n

     <\/p>\n

    ContentPlan <\/span><\/a>– vehicle list in YMM format *<\/span>
    \n<\/span>
    \n<\/span>*maybe we can just take cars at random and or should we take into account the most popular requests when creating a content plan for a month?<\/span><\/i><\/p>\n

     <\/p>\n

    Step Two – 15 min \/ 1 text<\/b><\/h2>\n

    responsible:<\/span> Copywriter<\/i><\/b>
    \n<\/span>estimate: <\/span>15 min for 1 txt<\/i><\/b><\/h2>\n

     <\/p>\n

    Receiving a list of cars from Dmitry, Kevin generates facts using artificial intelligence for each vehicle. A folder in YMM format is created on Google Drive for a specific post, a link to the folder is copied and added to the shared document. After that, a document is created in the folder, where the generated text is saved.<\/span><\/p>\n

    generate txt in GPTChat:<\/b><\/h3>\n

    https:\/\/chat.openai.com\/<\/span><\/a>\u00a0<\/span><\/p>\n

    https:\/\/bard.google.com\/<\/span><\/a>\u00a0<\/span><\/p>\n

    Template for request<\/b><\/h4>\n

    12 little-know facts in style Did You Know That <\/span>%YMM%<\/i><\/b><\/p>\n

     <\/p>\n

    Create and save doc in YMM folder<\/b><\/h4>\n

    https:\/\/docs.google.com\/document\/d\/1VODtS5qGmE-BFi6_NItg-1h4IVvoYo78UVKDGQkyINQ\/edit?usp=sharing<\/span><\/a>\u00a0<\/span><\/p>\n

     <\/p>\n

    \u0428\u0430\u0433 \u0442\u0440\u0435\u0442\u0438\u0439 – 1h \/1 txt<\/b><\/h2>\n

    responsible:<\/span> Copywriter<\/i><\/b>
    \n<\/span>estimate: <\/span>15 min for 1 txt<\/i><\/b><\/h2>\n

     <\/p>\n

    \u0420\u0435\u0434\u0430\u043a\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0442\u0435\u043a\u0441\u0442\u0430 \u0438 \u043f\u0440\u0443\u0444\u0440\u0438\u0434\u0438\u043d\u0433 – \u041a\u0435\u0432\u0438\u043d. \u0418\u0437 \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u043e\u0433\u043e \u0442\u0435\u043a\u0441\u0442\u0430 \u0432\u044b\u0447\u043b\u0435\u043d\u044f\u044e\u0442\u0441\u044f \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u0435 \u0444\u0430\u043a\u0442\u044b, \u043a\u043e\u043c\u043f\u0438\u043b\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u0438 \u0432 \u0438\u0442\u043e\u0433\u0435 \u043f\u043e\u043b\u0443\u0447\u0430\u0435\u0442\u0441\u044f \u0442\u0435\u043a\u0441\u0442 \u043d\u0435 \u0434\u043b\u0438\u043d\u0435\u0435 1 \u043c\u0438\u043d\u0443\u0442\u044b. \u0412\u0430\u0436\u043d\u043e \u044d\u0442\u043e \u0443\u0447\u0435\u0441\u0442\u044c. \u0425\u0440\u043e\u043d\u043e\u043c\u0435\u0442\u0440\u0430\u0436 \u0434\u043e\u043b\u0436\u0435\u043d \u0431\u044b\u0442\u044c 60 \u0441\u0435\u043a\u0443\u043d\u0434 \u0441 \u0443\u0447\u0451\u0442\u043e\u043c \u0432\u0441\u0442\u0443\u043f\u043b\u0435\u043d\u0438\u044f, \u043f\u043e\u0434\u0432\u043e\u0434\u043a\u0438 \u0438 \u0437\u0430\u043a\u0440\u044b\u0432\u0430\u044e\u0449\u0435\u0433\u043e \u043a\u0430\u0434\u0440\u0430 \u0441 \u043b\u043e\u0433\u043e\u0442\u0438\u043f\u043e\u043c \u0438 CTA.<\/span><\/p>\n

     <\/p>\n

    \u0421\u043e\u0431\u0440\u0430\u0442\u044c \u0438\u0437 \u0441\u0433\u0435\u043d\u0435\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0442\u0435\u043a\u0441\u0442\u043e\u0432 5 \u0444\u0430\u043a\u0442\u043e\u0432, \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0439 \u0444\u0430\u0439\u043b \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0435\u0439 \u0441 ABM.<\/span><\/p>\n

     <\/p>\n

    \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440\u2026<\/span><\/p>\n

     <\/p>\n

    https:\/\/docs.google.com\/document\/d\/1L2fkz7AHafOLrqlZ5Bp4NZgIJMuYWZfU6c9p3Bt4tAM\/edit#heading=h.f0v0yv9ydkqa<\/span><\/p>\n

     <\/p>\n

    \u0421\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u0444\u0430\u043a\u0442\u0430: \u0441\u0430\u043c \u0444\u0430\u043a\u0442 \u0438 \u0447\u0442\u043e \u0432 \u044d\u0442\u043e\u043c \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0433\u043e<\/span><\/p>\n

     <\/p>\n

    \u041f\u0440\u0435\u0434\u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0439 \u0444\u0430\u043a\u0442 (\u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f) – \u0433\u043e\u0432\u043e\u0440\u0438\u043c \u0447\u0442\u043e \u043f\u0440\u043e\u0434\u0430\u043d\u043e \u0432 \u0421\u0428\u0410 \u0441\u0442\u043e\u043b\u044c\u043a\u043e-\u0442\u043e \u0442\u0430\u043a\u0438\u0445 \u0442\u0430\u0447\u0435\u043a, \u0433\u043e\u0432\u043e\u0440\u0438\u043c, \u0447\u0442\u043e \u044d\u0442\u0430 \u043c\u043e\u0434\u0435\u043b\u044c \u043e\u0441\u0442\u0430\u0451\u0442\u0441\u044f \u0432\u043e\u0441\u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u043d\u043e\u0439 \u0438 \u043f\u043e \u0441\u0435\u0439 \u0434\u0435\u043d\u044c \u0438 \u0441\u0442\u043e\u0438\u0442 \u0441\u0435\u0439\u0447\u0430\u0441 … \u041f\u043e\u0441\u043b\u0435 \u044d\u0442\u043e\u0433\u043e \u0438\u0434\u0451\u0442 \u0437\u0430\u043c\u044b\u043a\u0430\u044e\u0449\u0438\u0439 \u044d\u043a\u0440\u0430\u043d \u0441 \u043d\u0430\u0448\u0438\u043c \u0423\u0422\u041f, CTA \u0438 \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435\u043c \u0441\u0430\u0439\u0442\u0430.<\/span><\/p>\n

     <\/p>\n

    \u0412 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0435 \u044d\u0442\u0430\u043f\u0430 \u043c\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u043c \u0442\u0435\u043a\u0441\u0442\u044b \u0434\u043b\u044f \u043e\u0437\u0432\u0443\u0447\u043a\u0438 \u0440\u043e\u043b\u0438\u043a\u043e\u0432.<\/span><\/p>\n

     <\/p>\n

    \u0428\u0430\u0433 \u0447\u0435\u0442\u0432\u0451\u0440\u0442\u044b\u0439 30 min \/ 1 mp3<\/b><\/h2>\n

    responsible:<\/span> Videomaker<\/i><\/b>
    \n<\/span>estimate: <\/span>15 min for 1 txt<\/i><\/b><\/h2>\n

     <\/p>\n

    \u0410\u0432\u0442\u043e\u0440\u0438\u0437\u0438\u0440\u0443\u0435\u043c\u0441\u044f \u0432 \u0441\u0438\u043d\u0442\u0435\u0437\u0438\u0438. \u0413\u043e\u043b\u043e\u0441 \u0434\u043b\u044f \u0432\u0438\u0434\u0435\u043e \u0431\u0431\u0431\u0431. \u0413\u043e\u0442\u043e\u0432\u0438\u043c \u0442\u0435\u043a\u0441\u0442 \u043a \u043e\u0437\u0432\u0443\u0447\u043a\u0435. \u041d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0435\u043c \u0437\u0430\u043f\u0438\u0441\u044c \u0437\u0432\u0443\u043a\u0430 \u043d\u0430 \u043a\u043e\u043c\u043f\u044c\u044e\u0442\u0435\u0440\u0435. \u0417\u0430\u043f\u0438\u0441\u044b\u0432\u0430\u0435\u043c \u0433\u043e\u043b\u043e\u0441. \u041f\u0440\u043e\u0432\u0435\u0440\u044f\u0435\u043c, \u0443\u0441\u043a\u043e\u0440\u044f\u0435\u043c \u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u044f\u0435\u043c \u0432 mp3\/320 \u043d\u0430 \u0413\u0443\u0433\u043b \u0434\u0438\u0441\u043a \u0434\u043b\u044f \u043f\u0440\u043e\u0434\u0430\u043a\u0448\u0435\u043d\u0430.<\/span><\/p>\n

     <\/p>\n

    \u0410\u043a\u043a\u0430\u0443\u043d\u0442 \u0441\u0438\u043d\u0442\u0435\u0437 \u044f<\/span><\/p>\n

    \u041d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0435\u0433\u043e \u043c\u0438\u043a\u0448\u0435\u0440\u0430<\/span><\/p>\n

    \u0417\u0430\u043f\u0438\u0441\u044c\u00a0<\/span><\/p>\n

    \u0423\u0441\u043a\u043e\u0440\u0435\u043d\u0438\u0435\u00a0<\/span><\/p>\n

    \u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u0435 \u0433\u043e\u043b\u043e\u0441\u0430.<\/span><\/p>\n

    \u0417\u0430\u0433\u0440\u0443\u0437\u043a\u0430 \u0432 \u043e\u0431\u0449\u0443\u044e \u043f\u0430\u043f\u043a\u0443<\/span><\/p>\n

     <\/p>\n

    \u0428\u0430\u0433 \u043f\u044f\u0442\u044b\u0439 – 15 min<\/b><\/h2>\n

    responsible:<\/span><\/i><\/b>Videomaker
    \n<\/i><\/b><\/i><\/b>estimate: <\/span>15 min for 1 txt<\/i><\/b><\/h2>\n

     <\/p>\n

    \u041a\u043e\u043f\u0438\u0440\u0443\u0435\u043c \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435 YMM \u0438\u0437 \u0441\u043f\u0438\u0441\u043a\u0430 \u0438 \u043d\u0430\u0445\u043e\u0434\u0438\u043c \u043d\u0435 \u0431\u0438\u0442\u044b\u0439 \u0430\u0432\u0442\u043e\u043c\u043e\u0431\u0438\u043b\u044c \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 ABM. \u0421\u043e\u0445\u0440\u0430\u043d\u044f\u0435\u043c \u0444\u043e\u0442\u043e\u0433\u0440\u0430\u0444\u0438\u0439 \u0430\u0432\u0442\u043e\u043c\u043e\u0431\u0438\u043b\u044f \u043d\u0430 \u043e\u0431\u0449\u0435\u043c \u0434\u0438\u0441\u043a\u0435 \u0432 \u043f\u0430\u043f\u043a\u0435 \u0440\u043e\u043b\u0438\u043a\u0430 – \u0422\u0438\u043c\u043e\u0444\u0435\u0439<\/span><\/p>\n

    \u0428\u0430\u0433 \u0448\u0435\u0441\u0442\u043e\u0439 – 1h<\/b><\/h2>\n

    responsible: <\/span><\/i><\/b>Videomaker
    \n<\/i><\/b><\/i><\/b>estimate: <\/span>15 min for 1 txt<\/i><\/b><\/h2>\n

     <\/p>\n

    \u041f\u0440\u043e\u0434\u0430\u043a\u0448\u043d \u0432\u0438\u0434\u0435\u043e\u0440\u043e\u043b\u0438\u043a\u0430 \u043c\u0430\u0441\u0442\u0435\u0440\u0438\u043d\u0433 \u0437\u0432\u0443\u043a\u0430 \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043a\u0430 \u043a \u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0438 \u0441\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u0435 \u043d\u0430 \u043e\u0431\u0449\u0435\u043c \u0434\u0438\u0441\u043a\u0435, \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0430 \u0444\u0430\u0439\u043b\u043e\u0432 \u041c\u0430\u0440\u0438\u0438.<\/span><\/p>\n

     <\/p>\n

    Coordinate the video layout with Yuri. Use the brand fonts, adjust the spacing, and refine the video layout for a more professional appearance that aligns with the core direction of our brand.<\/span><\/i><\/p>\n

     <\/p>\n

      \n
    • \u0443\u0441\u043a\u043e\u0440\u0438\u0442\u044c \u0433\u043e\u043b\u043e\u0441<\/span><\/i><\/li>\n<\/ul>\n
        \n
      • \u043f\u0440\u0438\u0447\u0435\u0441\u0430\u0442\u044c \u0434\u0438\u0437\u0430\u0439\u043d<\/span><\/i><\/li>\n<\/ul>\n

         <\/p>\n

        Videomaker – \u043f\u0440\u043e\u0434\u0430\u043a\u0448\u043d \u0440\u043e\u043b\u0438\u043a\u0430, \u043c\u0430\u043a\u0435\u0442 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u043e\u0444\u043e\u0440\u043c\u0438\u0442\u044c \u0432 \u043a\u043e\u0440\u043f \u0441\u0442\u0438\u043b\u0435 Designer<\/span><\/p>\n

         <\/p>\n

        \u0428\u0430\u0433 \u0441\u0435\u0434\u044c\u043c\u043e\u0439 – 15 min \/ 1 post for 1 social network<\/b><\/h2>\n

        responsible<\/span>: SMM-manager<\/i><\/b>
        \n<\/span>estimate: <\/span>15 min for 1 txt<\/i><\/b><\/h2>\n

         <\/p>\n

        \u041f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0438 \u0440\u043e\u043b\u0438\u043a\u0430 \u043d\u0430 YouTube instagram facebook \u0434\u043e\u0431\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0442\u0435\u0433\u043e\u0432 \u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435 \u0438 \u043f\u0440\u043e\u0447\u0438\u0435 \u043c\u0435\u0442\u044b<\/span><\/p>\n

         <\/p>\n

        \u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 \u043f\u0440\u043e\u0435\u043a\u0442\u0430<\/b><\/h1>\n

         <\/p>\n

        \u0423\u0432\u0435\u043b\u0438\u0447\u0438\u043b\u043e\u0441\u044c \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0431\u0440\u0435\u043d\u0434\u043e\u0432\u044b\u0435 \u043e\u0431\u0440\u0430\u0449\u0435\u043d\u0438\u0439?<\/span><\/p>\n

        \u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u043e\u0432 \u043d\u0430 \u0441\u0430\u0439\u0442 \u0441 youtube \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b, instagram, facebook \u2192 \u043a\u043e\u043b-\u0432\u043e \u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0430\u0446\u0438\u0439\u2192 \u043f\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u0438\u044f \u2192 ltv?<\/span><\/p>","protected":false},"excerpt":{"rendered":"

        As a result of the project, we publish 30 videos per month on YouTube, Instagram, and Facebook, which will help increase views, subscribers, and website visits.<\/p>","protected":false},"author":1,"featured_media":347,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-experiments"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t